t’charta

Zürich, Switzerland |03.2025 - 03.2026

Consultant (Communication Specialist)

Digital Strategy & Operational Coordination

At t'charta, a boutique consultancy specializing in high-level Product Management, I led the digital initiatives that translated complex go-to-market strategies into authoritative brand storytelling. My role served as the "connective tissue" between the firm’s consulting expertise and its market visibility, requiring a balance of technical execution and strategic project management.

Core Orchestrations:

  • Full-Cycle Media Production (t'charta Chats): I owned the end-to-end project lifecycle for the firm’s podcast. This was a masterclass in Program Coordination: I managed the research, asset design, technical hosting, and multi-platform distribution to reinforce the firm's position as an industry thought leader.

  • Digital Infrastructure & Web Redevelopment: I spearheaded the comprehensive redevelopment of the t'charta digital platform. This involved Managing Change—ensuring the site architecture and service-offering transitions evolved seamlessly alongside their high-tier consulting projects.

  • Brand Architecture & Strategic Communication: I architected the firm’s social media and visual identity. By managing LinkedIn strategy and high-stakes company events, I ensured every touchpoint reflected the excellence required for a top-tier client base.

  • Operational Leadership & Agile Support: Beyond digital assets, I fostered a "Hands-On" culture by coordinating team operations and streamlining execution. I acted as a solution-oriented anchor, ensuring the consulting team could focus on client delivery while I managed the operational rhythm.

A Lego-style team photo of the t'charta consulting team, representing the Agile culture, collaborative spirit, and solution-oriented operational leadership of Virginia Ragni.
Virginia Ragni - t’charta AG - Digital Strategy and Operational Support Logo

Project Focus: Digital Channel Architecture & Production

A view of the Grossmünster in Zürich, representing Virginia Ragni’s local operational expertise and her digital strategy work with t'charta AG in the heart of the Swiss financial district.

The Challenge

Objective: Launch a professional B2B corporate podcast from the ground up with zero initial budget or existing recording infrastructure.

The Result

Impact: Successfully launched a high-quality digital channel that serves as a "Digital Voice" for t'charta in the DACH region. Delivered a premium branding asset entirely in-house, eliminating the need for expensive external production agencies.

The Virginia Solution

Strategy & Execution: Conducted technical research into browser-based recording (Riverside) to ensure high-fidelity output. Leveraged my background in music and sound engineering to manage internal editing and post-production, architecting an end-to-end workflow from guest coordination to final publication.